Home | 11 Minds

USE CASES

Here is a selection of use cases for the Minds, but there are many more and we are adding to them over time...

AUDIENCE

Find out what your patients and HCPs really think, based on market research or live data.

CREATIVE

Test new concepts and create live feeds for ongoing, relevant content.

WARGAMING

Wargame how your competitors would respond to your new launch.

11 MINDS™

Humanise your data with 11 Minds™ …and turn it into on-demand audience insights you can trust

How can you know what your audience thinks of any given issue at any given time? You can’t arrange focus groups or ad boards at the drop of a hat. But with 11 Minds™, you won’t need to. Built on a combination of innovative strategy and robust science, 11 Minds™ offers AI-driven personas that represent real audience thoughts, behaviours and interactions.

Importantly for regulated industries like pharma, we have a rigorous approach to validation and QC to ensure the Minds are working optimally. This has been refined with input from our clients’ regulatory teams and recognises the strengths and weaknesses of different AI agents.

All this means that you can confidently test new concepts on your key audiences, learn what drives them, war-game potential commercial scenarios - and get the edge on your competitors.

Who do you want in the room with you? Book a demo via the contact form below.

Get in touch

If you would like to talk to book a demostration of 11 Minds™, enter your details and we’ll be in touch

FAQs

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